Guides & Resources

Small Business Spotlight: Craft Breweries Driving Colorado’s Economy

Colorado is famously home to a thriving craft beer scene, with breweries popping up in all corners of the state. As these small businesses continue growing and innovating, they’ve become a major economic driver that supports local communities.

Matthew Elling

October 2, 2023

Colorado is famously home to a thriving craft beer scene, with breweries popping up in all corners of the state. As these small businesses continue growing and innovating, they’ve become a major economic driver that supports local communities.

Since Colorado loosened laws in 2012 to allow brewpubs to sell beer directly to consumers, the number of craft breweries has skyrocketed. Today, the state has over 400 craft breweries, more than any other state per capita. These breweries generated over $2 billion for the Colorado economy in 2020.

Four of the top fifty craft brewing companies in the nation are located in Colorado. New Belgium, Odell Brewing, Left Hand Brewing, and Oskar Blues grew from small-scale brewpub origins into industry leaders. Their continued growth demonstrates the potential for innovation and expansion in the market.

Another key player is the Brewers Association, a Boulder-based trade organization that works to promote and protect craft brewers across the country. With a focus on supporting small and independent breweries, they provide guidance and resources on topics like safety, quality, and responsible production.

[INLINE-CTA-STATE]

While the industry's growth is impressive, some analysts worry about potential saturation in the Colorado market. As breweries compete for taproom visits and retail space, it can limit individual success. Plus, recent labor shortages, supply chain issues, and rising real estate costs add complications.

Still, clever innovations keep Colorado’s breweries competitive. Many now offer wider distributions channels, specialty releases, mixed packs for retail, collaborations with restaurants or food trucks, and eye-catching taproom experiences. Adaptive small businesses find ways to keep customers engaged.

Craft brewing also boosts local communities. Breweries create jobs, drive tourism, support local farms through beer ingredient sourcing, and often give back via fundraising or neighborhood revitalization. With deep local roots, they help communities thrive.

From national brand leaders to exciting new nanobreweries, Colorado craft brewing shows no signs of slowing. These small businesses will continue driving economic growth, job creation, and tourism while making our state a beer lover’s paradise.  Their innovative approaches are a spotlight on how small businesses can evolve and flourish.

Before you apply, check to see if you qualify.

No application or obligation.